Signing ceremony of the strategic cooperation between JD.com and BYD
(From left: Wang Peinuan, Song Chunzheng, Hu Wei, Xu Ran, Wang Chuanfu, Wang Bo, Li Wei, Tian Chunlong)
Xu Ran extended a warm welcome to Wang Chuanfu and his delegation, offered her congratulations on BYD's achievements, and briefly introduced JD.com Group's strategy and cooperation in the automotive industry. She stated that based on JD.com Group's strategic positioning as a technology and service company based on the supply chain and its advantages in digital supply chain, it has prioritized serving the automotive industry. Focusing on the industrial product supply chain and pre-production logistics on the production end, Brand marketing, After-sale Service, and parts logistics on the distribution end, and material centralized procurement, employee health insurance, and technical services in enterprise operations, JD.com has initially cultivated "research-production-supply-sales-service" digital supply chain operation services for automotive companies and "purchase-fitting-maintenance-use-replacement" full-lifecycle services for car owners, effectively promoting continuous optimization and upgrading of cost, efficiency, and experience in the upstream and downstream of the industry. With the major transformation of China's automotive industry, she believes that both sides will become mutually beneficial and win-win deep strategic partners, and through continuous business expansion and cooperation deepening, work together to promote the high-quality development of China's automotive industry chain and supply chain.
Wang Chuanfu stated that currently, the first half of the electrification of China's automotive industry has entered the fast lane. In this process, BYD, with its strong independent research and development and core technologies for new energy vehicles, has seized the opportunities of the times. In the future, BYD will continue to assume its corporate social responsibility, using more original and disruptive new energy technologies to promote the growth of new productive forces, break through the iteration critical point, and contribute greater strength to the green and low-carbon transformation and development of the automotive industry. JD.com Group, after years of accumulation and precipitation, has built a unique digital social supply chain infrastructure, playing a positive role in promoting the improvement of enterprise supply chain management levels, reducing costs and increasing efficiency in the procurement and industrial production manufacturing processes. BYD hopes to take this strategic signing as an opportunity to complement each other's strengths, continuously deepen cooperation, leverage JD.com's advanced supply chain technology and service capabilities, jointly promote the transformation and upgrading of China's automotive industry chain, help new energy vehicles accelerate their overseas expansion, and continuously enhance the international competitiveness of Chinese automobiles.
According to the agreement, based on their respective resource endowments and business advantages, the two parties will comprehensively cooperate in the areas of passenger vehicle omnichannel marketing and After-sale Service systems, commercial vehicle full-scenario cooperation and special scene customization, digital supply chain services, and enterprise operational material centralized procurement and comprehensive services. Among them, JD.com Auto will leverage its own online and offline omnichannel layout, full-domain marketing, and Brand user capabilities to cooperate with BYD in vehicle sales, corporate cooperation, marketing innovation, user operations, battery maintenance, etc., striving to bring car owner users a full-chain ultimate experience in automobile consumption. JD Logistics will leverage its warehouse resources and distribution network throughout China and overseas, as well as its accumulated industry experience and technological capabilities in digital supply chain and warehouse automation, to provide BYD with pre-production parts, after-sales parts inventory management, order fulfillment, and international logistics services, helping BYD optimize inventory costs, shorten delivery cycles, enhance customer experience, and guarantee Brand overseas expansion. JD Industrial, based on its professional digital system capabilities, resource-rich industrial product supply chain, and accompanying overseas service capabilities, will cooperate with BYD in the field of digital procurement through the "Taipu" digital supply chain solution, jointly exploring the construction and upgrading of digital procurement systems in the automotive industry, and helping enterprises increase efficiency and reduce costs in procurement.
As new entity enterprises integrating the digital and real economies, both JD.com and BYD have successfully been selected for the "Top 100 New Entity Enterprises List." This comprehensive strategic cooperation will further optimize the cost, efficiency, and experience of China's automotive industry, creating greater value for users, the industry, and society, and contributing to the high-quality development of the real economy.
BYD is an international company spanning four major industries: electronics, automobiles, new energy, and rail transit. In 2023, its passenger vehicle sales exceeded 3 million units, ranking first in the domestic automotive industry. It not only won the championship in China's automobile market but also won the championship in the global new energy vehicle market. JD.com Group is positioned as a technology and service company based on the supply chain. Its current business covers retail, technology, logistics, healthcare, real estate development, industry, private Brand, insurance, and international sectors, using solid and innovative new entity enterprise development experience to support the high-quality development of the real economy and build continuous growth power.
Before the signing ceremony, BYD's team visited JD.com Group headquarters. Both parties also attended the exhibition of BYD logistics vehicles and passenger vehicles being held at the JD.com headquarters park.
